Week 1 · Week 12 · Week 40 ·Still posting

Distribution that does not stopwhen the launch does

Clips in market every week.Not a retainer — the same custom CPM, month to month.

18B+ views delivered across the Lumina network · 62,900+ verified creators · 93% of clients continue

The definition

What is always-on crypto distribution?

In one paragraph

Always-on crypto distribution keeps a steady volume of short clips in market every week, instead of concentrating them into one launch window. The same creator network posts continuously across TikTok, Instagram Reels, YouTube Shorts and X, at a lower weekly volume than a launch sprint, so the project is never invisible between announcements.

CadenceWeeklyclips in market
Feeds4TikTok, Reels, Shorts, X
TermsMonth
to month
no lock-in
BillingAfter
delivery
on verified views

The problem

Day four.

The launch coverage burns off, the clips stop, and the feed forgets you before the next announcement is even written.

Launch
Still live · nobody watching02
WEEK 07 WEEK 15 WEEK 31

You did not stop existing. You stopped being seen.

Google, Meta and X restrict or ban crypto ads, so paid reach cannot cover the quiet weeks. Organic clips are the only channel still posting between announcements.

The switch

One is a sprint. One is a heartbeat.

Always-on is not something you run instead of campaigns. It is the floor underneath them — the reason the next launch starts warm.

Campaigns onlyThree windows. Nothing in between.
Always-on + campaignsThe same three windows, and every week between them.
Week 1Week 12Week 24Week 40

Illustrative. This is the shape of two ways of buying distribution, not a measurement of any campaign.

Between launches

You are not competing for attention. You are the only one still in the feed.

At the next launch

You start from a warm audience instead of buying a cold one again.

Cost per view

A bigger continuous volume sits lower in the CPM band than a series of small sprints.

How we run it

Month one. Month three. Month six.

Ask any other agency what month three looks like. Here is the answer — published before you sign anything.

Week 1 First clips live

Brief, source-content audit, first clips live in 24–72 hours.

First clips live — 1,240 views in week one, illustrative reel view-count mockup
Month 1 Baseline established

Volume set, first hook data in, the angles that work identified.

Baseline established — 46.2K views by month one, illustrative reel view-count mockup
Month 3 Re-cut the winners

Winners re-cut, creator pool rotated, weekly volume tuned to what is landing.

Winners re-cut — 312K views by month three, illustrative reel view-count mockup
Month 6 A compounding library

Clips from month one are still collecting views while new ones ship.

Compounding library — 1.1M views by month six, illustrative reel view-count mockup
S6 — What You Already Own

WHAT YOU ALREADY OWN

You are not short of content.
You are short of distribution.

Live

Already on the calendar every week

Recorded

Already sitting in a folder

One 90-minute episode usually carries 8–15 separate explanations.

The receipts

Eight campaigns. And the ones that did not stop.

Every figure here is already published on our own pages — real clients, real verified views. The proof that continuing works is the last number on this page.

Views delivered, by clientVerified · 8 campaigns
PolkadotPolkadot5,000+ clips 50M+
SharpStakeSharpStake3,000+ clips 40M+
AlgorandAlgorand2,000+ clips 35M+
Humanity ProtocolHumanity Protocol2,000+ clips 30M+
Bitcoin MagazineBitcoin Magazine5,000+ clips 30M+
OKXOKX3,000+ clips 25M+
Magic EdenMagic Eden4,000+ clips 20M+
Web3TVWeb3TV1,500+ clips 12M+
Across eight crypto & web3 campaigns · 25,500+ clips 242M+ views
The number that matters
93%

of clients continue.

“Most clients begin with a single launch or a single month and continue from there.” That is the closest thing this category has to evidence that always-on works — and it is ours.

Published · cryptoclippers.com · client retention

The honest part

What always-on is not.

Two columns, both of them ours. The first is exactly what you are buying, in the words that will appear on the invoice. The second is the set of promises we will not make, on this page, on a call, or in a proposal.

What you are actually buying

Every line below is a commercial term, not a description. If it is here, it is what you sign.

  • A custom CPM per 1,000 verified views. The same rate model as every other campaign we run. Nothing on this page is priced differently because it is ongoing.
  • Billed after delivery. You pay for views that were delivered and reconciled, not for a month that was reserved.
  • Month to month. No minimum term, no notice period, no auto-renew.
  • You can pause. Stop for a month, come back the month after, at the same rate. Nobody else in this category puts that in writing.
  • No retainer. No lock-in. No setup or onboarding fee. No monthly software licence. There is one number, and it is the CPM.

Always-on is a cadence, not a contract type. The only thing that changes is how often clips go out.

What we will not tell you

Anyone who will claim these is selling you something we cannot deliver either.

  • That we move holders, TVL, trading volume or a floor price. We move attention. What that attention does after it arrives depends on your product, your price and your moment.
  • That every month performs like the first. Hooks fatigue. We re-cut the winners and rotate the creator pool because of it, and we will show you the month where it dipped.
  • That clips cannot be taken down. Platforms remove content on their own terms and give no notice. Removed posts, failed uploads and rejected views come off the invoice.
  • That a month will go viral. Volume and consistency we control. A breakout, nobody does.
  • That you carry no disclosure duty. The duty to disclose a paid endorsement is shared. We require disclosure on every post, and the advertiser remains liable alongside the endorser.

If a line here matters more to you than the ones on the left, we are not the right supplier, and we would rather say it now.

We describe what we check · never that you are compliant

This is not for you if — and we would rather say so on the call than after the invoice.

  • You want a guaranteed monthly view number We sell a rate, not a promise. A guaranteed number is either padded to be safe or it is a figure somebody intends to miss.
  • You have no recorded material and no plans to record any Clipping needs a source. No AMA, Space, podcast, dev call or founder interview means there is nothing to cut, and no cadence to keep.
  • You want us to state that you are compliant We describe what we check and we log what we reject. We never certify the client. That line does not move for anyone.

Pricing

There is no rate card. There is a number you can check.

The same custom CPM as every other campaign we run, billed after delivery, month to month. Move the slider to see what a month buys, and what the same money does across a year of continuous distribution.

Monthly budget

$10,000/ month

$5,000$200,000+

Verified views this month

2.5M–4M

Across twelve months

30M–48M $120,000

Where this sits in the published band Mid band
$4.00 / 1,000$2.50 / 1,000

A bigger continuous volume sits lower in the band than a series of small sprints. The band itself does not move — $2.50 is the floor we publish, and this marker never goes past it.

Always-on clipping 2.5M–4M views
Crypto KOL on X · $20–$150 CPM 67K–500K views
TikTok financial services · $15–$25 CPM 400K–667K views

Illustrative estimator, not a rate card. Ranges use our published $2.50–$4.00 per 1,000 verified views and public CPM benchmarks for the comparison lines. Your quote depends on volume, platform mix and cadence. Removed posts, failed uploads and rejected views come off the invoice.

What changes your monthly price

  • Volume. More clips in market each week moves you down the band, not up.
  • Platform mix. Four feeds cost differently. Concentrating on one changes the number.
  • Cadence. A steady weekly flow prices differently from three bursts a quarter.

$5,000 recommended minimum

What you are not signing

  • No minimum term
  • No notice period
  • No auto-renew
  • No retainer, no setup fee, no software licence
  • Pause any month

Billed after delivery

Book a strategy call

93% of clients continue · 24–72 hours to first clips

FAQ

Always-on distribution, answered

What a crypto team asks before committing to a continuous programme — whether you are locked in, whether month four decays, what happens with no news, and what it costs. Pick a topic or search.

Showing 6 of 7 questions

No questions match that search. Try another word — or just ask us.

Stop going quiet between launches.

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